Media ReleaseRotaract Club of St. Kitts — published
Rotaract Club of St. Kitts Signals Bold Return with Cockleshell Bay Clean-up
Seventeen bags of waste removed as the Club opens the 2026–27 Rotary year
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BasseterreAvailable for brand & communications work
I build campaigns, write for institutions under scrutiny, and turn complex regulatory and technical information into messaging the public actually understands.
Campaigns
Marketing Assets
Brochures
Photography
Video
Published Journalism
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Section 01Westside Magazine · October 2025
Published
Journalism.
Two pieces commissioned and printed by Westside Magazine, Sheffield & North Derbyshire, written on placement during my MA in Broadcast Journalism at the University of Sheffield. Sourced, reported, written to brief and filed to press deadline.
Interview — 900 words
Westside Magazine
Crafting emotion
through form.
“At that point, I realised the ability of design to express emotion.”
Published
Westside Magazine, October 2025, p76
Subject
Scott Allan Limited — contemporary homeware design
Role
Sourced and conducted the interview, wrote to brief and word count
Westside MagazineFull text
Crafting emotion through form.
Inside the world of Scott Allan — by Kieron Williams
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Feature — pp78–81
Westside Magazine
A season of
second chances.
Sheffield United Women, a relegation reprieve, and a club deciding what it wants to be.
Published
Westside Magazine, October 2025, pp78–81
Credit
Co-written with Richard Abbey · images courtesy Sportimage
Note
Cover-flagged on the issue as “New season ambitions”
Westside MagazineFull text
A season of second chances.
New beginnings beckons for Sheffield United Women — by Kieron Williams and Richard Abbey
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Section 02Eastern Caribbean Central Bank — Spec Work
Financial
Fitness.
A three-unit financial literacy campaign built on speculation for the Eastern Caribbean Central Bank. Boxing as the organising metaphor: discipline, training, and the long game of getting your money in shape.
Section 03Digicel Business — Corporate Mobile & Fibre
Marketing
Assets.
Plan-tier social and fibre creative produced in role at Digicel Business: one visual system, five price points, and a set of formats that hold together across feed, story and sales collateral.
Section 04Long-form product documents
Product
Brochures.
Two multi-page catalogues, written and laid out end to end. Open either one to page through the full document.
Alessa
Product Guide.
Six pages covering range, positioning and product detail for an FMCG line.
6 pagesCopy & layout
Digicel Business
Product & Solutions
Catalogue.
Eighteen pages taking a business buyer from connectivity through to managed services, structured so a sales conversation can start on any page.
18 pagesCopy, structure & layout
Section 05Portrait · Culture · Event
Photography.
Selected frames. Studio and location work shot alongside the campaign and editorial projects.
Event Photography
Turn Around Agenda · Building ChampionsCoverage of a youth conference run by Turn Around Agenda in St. Kitts. Available light, moving subjects, shot for same-week social and press use.
Section 06Interview · Social
Video.
Shot, directed and edited end to end. A long-form interview from my MA, and a run of short-form social work for a campground business.
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Interview — awaiting file
Sheffield record shop
Drop the file into the videos folder and add one line to videos.js. This panel is replaced by the film.
The Paddocks Campground
{{ socialCount }} · Short-form socialFourteen clips to come. Drop the files into the videos folder and uncomment their lines in videos.js.
Section 07Media releases · Executive communications
Corporate &
Institutional
Writing.
One live release written for the Rotaract Club of St. Kitts, and a speculative launch package for CIBC Caribbean: external release plus the internal memo that would carry it to staff.
For Immediate ReleaseCIBC Caribbean — spec
CIBC Caribbean Launches Digital Onboarding to Bring Bajan Entrepreneurs Online
Bajan sole traders can now open business accounts without formal financial statements
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Internal MemorandumCIBC Caribbean — spec
DCO Launch — Your Role as an Ambassador
To all Barbados staff, from the Head of Country — the same launch, written for the people who have to deliver it
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00About
About Me.
Chevening Scholar and MA Broadcast Journalism graduate working at the intersection of strategic communications, media relations and corporate narrative. I translate complex institutional, regulatory and technical information into public messaging that lands. I've worked in multiple industries including telecommunications, banking and FMCG brands across the Caribbean. My work combines the rigour of communications in heavily regulated environments with end-to-end multimedia production, including campaign design, scriptwriting, press and executive communications, photography and audiovisual production.
Now
Business Sales Executive, Digicel Business — Saint Kitts and Nevis
Previously
Hamilton Reserve Bank · Vibes Corporation · Fine Foods Inc. (KFC) · Qwick Cart
Education
MA Broadcast Journalism, University of Sheffield (Chevening Scholar) · BSc Management Studies (Marketing), UWI
Toolkit
Premiere Pro · Photoshop · Audition · Canva · Studio Photography · Live Broadcast Directing
Message sent
Thank you. I'll come back to you at the address you gave.
Kieron Williams — Portfolio 2026
Basseterre, St. Kitts & Nevis
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